Nov 11, 2022
In this
episode I chat with a high-performing real estate pro and rock star
social media expert, Katie Day. We talk about the best practices to
have success using social media, ways to grow your business without
being salesy, and the role that engagement plays in converting
leads in closings!
Episode breakdown:
03:08 – How to have success with marketing
05:00 - Providing value instead of a sales pitch
07:25 - Does your content pass the DMV test?
08:25 - Katie’s origin story
12:00 - Mixing what you do with who you are
19:15 - Bad Realtor ad tropes
21:20 - What Realtors want from Lenders
28:25 - The role engagement plays in growth
31:05 - Creating deeper relationships
34:25 - Advice for mortgage pros
Katie Day is the Team Leader for Move Me To TX. She has an
infectious personality and a love for educating people about real
estate. From growing up in Maryland, attending University of Tampa
in Florida to settling in the Houston area in 2011, Katie is always
focused on assisting sellers preparing their homes for sale to
obtain top dollar in a competitive market. She strives to recruit
Real Estate agents and team members to better serve her
clients.
“Whether they work with me or my competitor, at least they’re
better educated. Because I don’t think we educate our clients well,
either in the Mortgage space or the Real Estate industry.” - Katie
Day
Find more about Katie: movemetotx.com
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