Oct 27, 2022
In this episode I have a valuable conversation with a fellow podcast host and marketing expert, Chris Johnstone. He and I talk about how to create better database leads and referral partners, using gratitude to become more efficient in your day, and the biggest blinds spots the LO’s are facing today!
Episode breakdown:
00:00 – Intro
01:07 – How to be successful NOW
02:39 – Create database leads
05:30 – New referral relationships
08:25 – The irresistible offer
10:39 – Finding their pain point
13:23 – Question-based conversations
15:50 – Showing monetary value
17:38 – What CRM to use
19:26 – Mindset of gratitude
23:06 – Controlling your calendar
24:49 – Master Key to Riches
26:34 – Biggest LO blind spots
30:22 – Have a local team
Chris Johnstone is the owner of Connection Inc. where they fill loan officers’ calendars with pre-vetted/pre-booked appointments from new borrowers and qualified referral partners. He's also the host of the Loan Officer Wealth podcast.
Check out his podcast: loanofficerwealth.com
Get "Book your calendar full” training: morrtgagemarketingclass.com
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