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The Mortgage Marketing Expert podcast mission is simple: to help mortgage & real estate professionals build more modern and relevant business. Sought-after industry experts share firsthand experience and advice to help create more effectiveness and efficiency. MME is a founding member of the Industry Syndicate Podcast Network.

Sep 11, 2020

In today’s episode I get to interview Neal Schaffer, a leading authority on helping innovative businesses through digital transformation and social media marketing strategy, influencer marketing, and social selling initiatives. We talk about his recently published book "The Age of Influence" that is redefining digital influence and the ways businesses can leverage influencers and use of them daily.

Neal Schaffer is the Founder of the digital marketing consultancy PDCA Social.  He also teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). Fluent in Japanese and Mandarin Chinese, he is a popular keynote speaker and has been invited to speak about digital media on four continents in more than a dozen countries.  He is also the author of four books on social media. Check out Neal's Maximize Your Social Influence podcast for weekly marketing inspiration.

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